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Technology has made your customers independent, and here's why that matters...

Imagine this… Your customer has a problem that you can fix. Ten years ago, they might have asked their friend for a referral or maybe even called the number on the billboard ad they saw. But in today’s tech savvy age, that’s not the case. Your customers are more independent than ever. Instead of relying on others, they’ll rely on their phones. They’ll go to Google or Social Media to see what people are saying about your business. More than ever, it’s important to have a digital presence – your livelihood depends on it.

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