Groove.cm Review 2026 Review 2026 – Comprehensive (Formerly GrooveFunnels): Pricing, Features, Pros, Cons, and Better Alternatives

Groove.cm Review 2026 (Formerly GrooveFunnels): Pricing, Features, Pros, Cons, and Better Alternatives

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Groove.cm (formerly known as GrooveFunnels and GrooveApps) is an all-in-one digital marketing platform founded by Mike Filsaime, John Cornetta, and Matt Serralta that bundles a website and funnel builder (GroovePages), e-commerce shopping cart (GrooveKart), digital and physical product sales platform (GrooveSell), email marketing with CRM (GrooveMail), affiliate program management (GrooveAffiliate), membership site hosting (GrooveMember), native video hosting (GrooveVideo), blog publishing (GrooveBlog), webinar hosting (GrooveWebinars), helpdesk and customer support (GrooveDesk), appointment scheduling (GrooveCalendar), survey and quiz builders (GrooveSurvey, GrooveQuiz), and funnel mapping (GrooveFunnelMapping) into a single platform. After hands-on testing across funnel building, email marketing, e-commerce, and membership sites, our verdict is that Groove.cm delivers impressive feature breadth at a competitive price – especially for e-commerce sellers and digital product creators – but the platform’s maturity, reliability, and operational depth fall short of what growing businesses need. For businesses that require professional-grade CRM with lead scoring, two-way SMS marketing, visual sales pipeline management, appointment scheduling, reputation management, and multi-channel workflow automation, GoHighLevel is the more capable and reliable platform.

What Is Groove.cm (GrooveFunnels) and How Did It Start?

Groove.cm is a SaaS (Software as a Service) all-in-one marketing and e-commerce platform developed by Groove Digital Inc. The platform was originally launched in 2020 under the name “GrooveFunnels” during an extended public beta period, then briefly known as “GrooveApps” before rebranding to “Groove.cm” to better reflect its scope beyond funnel building. The founding team brings significant industry experience: Mike Filsaime is a veteran digital marketer and former co-founder of Kartra and WebinarJam, John Cornetta brings enterprise e-commerce and technology leadership, and Matt Serralta contributes product development and engineering expertise.

Groove.cm’s founding vision was to create a single platform that replaces the need for separate subscriptions to a website builder (WordPress, Wix, Squarespace), a funnel builder (ClickFunnels, Leadpages), an email marketing platform (Mailchimp, ActiveCampaign, ConvertKit), an e-commerce platform (Shopify, WooCommerce), a course and membership platform (Kajabi, Teachable, Thinkific), a video hosting service (Vimeo, Wistia), a webinar tool (WebinarJam, Demio, EverWebinar), a helpdesk (Zendesk, Freshdesk), an affiliate management system (Post Affiliate Pro, Tapfiliate), and a scheduling tool (Calendly, Acuity). The platform launched with a highly publicized “Free-For-Life” base membership offer and a $1,397 one-time lifetime Platinum deal during its beta phase, generating significant buzz and early adopters in the digital marketing community.

As of 2025, Groove.cm has transitioned from beta to a production platform with recurring monthly subscription pricing. The platform has delivered on many of its originally promised features (GrooveWebinars, GrooveDesk, GrooveCalendar, GrooveSurvey, GrooveQuiz) while continuing to develop additional capabilities. However, the platform’s journey from beta to production has been marked by delayed feature rollouts, user-reported bugs, and growing pains that are important context for anyone evaluating Groove.cm today.

How Much Does Groove.cm Cost? (2025 Pricing Breakdown)

Groove.cm has transitioned from its original beta-era pricing (Free-For-Life base + $1,397 lifetime Platinum) to a standard SaaS recurring subscription model. Here is the current Groove.cm pricing structure:

Groove.cm Free Plan

Groove.cm offers a free tier that includes limited access to core apps: GroovePages (3 websites, limited templates), GrooveSell (unlimited product listings), GrooveAffiliate (basic affiliate management), GrooveMember (limited memberships), GrooveVideo (external hosting only, no native video hosting), GrooveBlog (1 blog, limited templates), and GrooveKart (basic e-commerce). The free plan does not include GrooveMail email marketing, GrooveWebinars, GrooveDesk, GrooveCalendar, or access to premium templates. No credit card is required.

Groove.cm Silver Plan – $99/month

The Silver plan expands limits on all core apps: more websites, more templates, GrooveMail email marketing with contact management and automation, basic GrooveWebinars access, and increased storage and bandwidth. This tier is designed for solo entrepreneurs and small businesses that need email marketing and expanded funnel building beyond the free tier’s limitations.

Groove.cm Gold Plan – $199/month

The Gold plan further increases limits across all apps, adds more GrooveMail contacts, expanded GrooveWebinar capabilities, GrooveDesk helpdesk access, GrooveCalendar scheduling, and additional storage, bandwidth, and custom domain connections. This tier targets growing businesses that need customer support tools and scheduling alongside their marketing stack.

Groove.cm Platinum Plan – $299/month

The Platinum plan provides unlimited or maximum access across every Groove.cm app: unlimited funnels, unlimited websites, unlimited custom domains, maximum GrooveMail contacts, unlimited memberships with unlimited members, full GrooveWebinar access (live and automated/evergreen), GrooveDesk helpdesk, GrooveCalendar, GrooveSurvey, GrooveQuiz, GrooveFunnelMapping, 100 GB bandwidth, 100 GB storage, premium templates, native GrooveVideo hosting with HD bandwidth and encryption, unlimited GrooveBlog blogs, full GrooveKart e-commerce, GroovePipe CRM, and 40% affiliate commission rate (doubled from the standard 20%).

Groove.cm Lifetime Deals (Legacy)

During the 2020–2021 beta period, Groove.cm offered a one-time $1,397 lifetime Platinum membership (or four payments of $497). These lifetime deals are no longer available to new members but remain active for early adopters who purchased them. If you see promotions referencing lifetime deals, verify their current availability directly with Groove Digital – the standard pricing model is now monthly recurring subscriptions.

Groove.cm Pricing vs Competitors

Platform	Free Plan	Mid-Tier	Full-Feature	E-Commerce	Video Hosting	Webinars	CRM	SMS	Pipeline	Reputation Mgmt
Groove.cm	$0/mo	$199/mo	$299/mo	GrooveKart	Native (Platinum)	Yes	GroovePipe (basic)	No	Basic	No
GoHighLevel	14-day trial	$97/mo	$297/mo	Invoicing	No	No	Full CRM	Two-way SMS	Visual Kanban	Automated reviews
ClickFunnels	14-day trial	$97/mo	$297/mo	Order forms	No	Templates	No	No	No	No
Kartra	14-day trial	$99/mo	$499/mo	Checkout	Native	Yes	Basic	SMS ($)	No	No
Systeme.io	$0/mo	$47/mo	$97/mo	Checkout	No	Evergreen	Basic contacts	No	No	No

Groove.cm’s Platinum at $299/month offers the broadest feature set of any platform in the comparison – e-commerce, native video hosting, webinars, blogging, membership, helpdesk, and scheduling. However, GoHighLevel at $97/month delivers superior CRM with lead scoring, visual sales pipeline, two-way SMS marketing, ringless voicemail drops, reputation management, and advanced multi-channel workflow automation – the revenue-critical tools that actually convert leads into customers. For businesses where lead conversion and operational efficiency matter more than feature count, GoHighLevel delivers more business impact at a lower price.

What Features Does Groove.cm Include? (Complete Feature Breakdown)

GroovePages (Website and Funnel Builder)

GroovePages is Groove.cm’s drag-and-drop website and funnel builder. Users can create multi-page websites, landing pages, sales pages, opt-in pages, and complete sales funnels using a visual editor with pre-designed templates, custom sections, text, images, video embeds, buttons, forms, countdown timers, and custom code injection. GroovePages supports custom domain mapping, SSL certificates, mobile-responsive design, and SEO meta tag editing. The editor works on a block-based system similar to presentation software (PowerPoint-style), which some users find intuitive and others find limiting compared to traditional page builder interfaces.

Honest assessment: GroovePages is functional for building basic to moderately complex websites and funnels. The template library has expanded since the beta period but remains smaller than ClickFunnels’ marketplace or WordPress’ theme ecosystem. The block-based editor works well for structured layouts but can feel restrictive for users accustomed to the freeform flexibility of Elementor, Webflow, or ClickFunnels’ editor. Page load speeds have improved since beta but still receive mixed reports compared to optimized WordPress hosting. For entrepreneurs building their first websites and funnels, GroovePages is capable. For businesses requiring maximum design flexibility or performance optimization, dedicated builders remain stronger.

GrooveSell (Digital and Physical Product Sales)

GrooveSell is Groove.cm’s product sales and checkout platform. It handles both digital and physical product sales with: product listing creation with pricing tiers, one-click upsells and downsells, order bumps at checkout, coupon code generation and management, subscription and recurring billing, Stripe and PayPal payment processing, tax calculation, digital product instant delivery, sales analytics and reporting, and integration with GrooveAffiliate for affiliate-driven sales. GrooveSell functions as both a standalone sales platform and the checkout engine for GroovePages funnels.

Honest assessment: GrooveSell is one of Groove.cm’s strongest features. The ability to create product funnels with upsells, downsells, order bumps, and coupon codes – all without per-transaction fees beyond payment processor charges (Stripe/PayPal) – is a genuine cost advantage over platforms like Shopify (which charges transaction fees on top of subscription costs) or standalone checkout tools like SamCart ($59+/month) and ThriveCart ($495 one-time). For digital product sellers, course creators, and e-commerce businesses, GrooveSell delivers real value.

GrooveKart (E-Commerce Store Builder)

GrooveKart is Groove.cm’s full e-commerce storefront builder – a multi-product online store platform comparable to Shopify or WooCommerce. GrooveKart allows users to create product catalogs with categories, product pages with variants (size, color, etc.), shopping cart functionality, secure checkout, inventory management, shipping configuration, print-on-demand product creation, and storefront design customization. GrooveKart eliminates per-transaction fees charged by platforms like Shopify, meaning you only pay payment processor fees (Stripe/PayPal).

Honest assessment: GrooveKart is the most distinctive feature separating Groove.cm from competitors like ClickFunnels, GoHighLevel, and Systeme.io – none of which include a full multi-product storefront. For e-commerce sellers currently paying $39–$299/month for Shopify plus per-transaction fees, migrating to GrooveKart (included in Groove.cm’s subscription) can represent significant monthly savings. However, GrooveKart’s app ecosystem, third-party integrations, shipping automation, and theme variety are substantially less developed than Shopify’s mature marketplace. For simple e-commerce stores selling 10–100 products, GrooveKart works. For complex e-commerce operations requiring advanced inventory management, multi-channel selling (Amazon, eBay, social commerce), and extensive third-party app integrations, Shopify or WooCommerce remain stronger.

GrooveMail (Email Marketing and CRM)

GrooveMail is Groove.cm’s built-in email marketing platform and basic CRM. Features include: email list management with tag-based segmentation, email broadcast campaigns, drip email sequences (autoresponder series), automation rules triggered by tags, purchases, page visits, and email engagement, a visual email editor with templates, email analytics (open rates, click rates, bounces), contact import/export via CSV, and basic CRM contact management with activity history tracking.

Honest assessment: GrooveMail handles standard email marketing workflows – broadcasts, automated sequences, tag-based segmentation, and purchase-triggered emails. The tagging and segmentation system is intuitive and integrates well with GrooveSell and GrooveMember for behavior-based automation. However, GrooveMail’s deliverability has received mixed reviews, the automation depth doesn’t match ActiveCampaign or GoHighLevel’s multi-channel workflow builder, and the CRM component is basic contact management rather than a full CRM with lead scoring, visual pipeline, and deal tracking. For businesses where email is the primary communication channel and sales process is simple (sell digital products, deliver courses), GrooveMail is adequate. For businesses needing multi-channel follow-up (email + SMS + voicemail) or professional sales pipeline management, GoHighLevel is the stronger choice.

GrooveAffiliate (Affiliate Program Management)

GrooveAffiliate allows users to create and manage affiliate programs for their own products. Features include: custom commission rates, affiliate signup and approval management, tracking link generation, affiliate performance analytics (clicks, conversions, commissions), promotional material distribution, and multi-tier commission structures. Groove.cm also runs its own affiliate program – members can promote Groove.cm and earn 20% recurring commissions (40% for Platinum members) on referred subscribers.

Honest assessment: GrooveAffiliate is well-integrated with GrooveSell and handles the core affiliate management workflow effectively. Having affiliate management included at every tier (including free) eliminates the need for standalone affiliate platforms. The 40% Platinum commission rate on Groove.cm’s own affiliate program is competitive with ClickFunnels’ affiliate program and makes Groove.cm attractive for affiliate marketers building recurring income streams.

GrooveMember (Membership Sites and Courses)

GrooveMember enables creation of membership sites and online courses with: multiple membership levels (free and paid tiers), content dripping (scheduled content release), member management, integration with GrooveSell for payment processing, and automated enrollment through funnel and email triggers. GrooveMember supports video lessons (via GrooveVideo), text content, downloadable resources, and gated access areas.

Honest assessment: GrooveMember handles basic membership and course delivery effectively. The integration with GrooveSell for payment and GrooveMail for automated enrollment creates a smooth workflow for course creators and subscription businesses. It lacks the advanced features of dedicated course platforms like Kajabi (community, mobile app, advanced analytics, certificates, student progress tracking) but provides genuine value for creators who don’t need those extras.

GrooveVideo (Native Video Hosting)

GrooveVideo is Groove.cm’s native video hosting platform (Platinum plan). Videos play on Groove.cm’s proprietary player rather than redirecting to YouTube or Vimeo – eliminating the risk of viewer distraction from recommended videos, competitor ads, or platform navigation that pulls visitors away from your content. GrooveVideo includes video encryption, tagging and categorization, HD bandwidth (Platinum), and analytics. Free/lower-tier members can embed externally hosted videos but do not receive native hosting or HD bandwidth.

Honest assessment: Native video hosting is a genuine differentiator – no other all-in-one marketing platform (GoHighLevel, ClickFunnels, Systeme.io) includes this. Standalone video hosting through Vimeo Pro ($240/year) or Wistia ($99+/month) adds significant cost. For course creators and businesses that rely heavily on video content, having native hosting included in the Platinum subscription eliminates an expensive separate tool. The proprietary player preventing YouTube/Vimeo distractions is a real conversion benefit for sales pages and course content.

Additional Groove.cm Apps

GrooveWebinars – live and automated/evergreen webinar hosting with registration pages, reminder sequences, and replay functionality
GrooveBlog – blog publishing with customizable themes, templates, an onboard royalty-free image gallery, and SEO meta tag editing
GrooveDesk – multichannel helpdesk with live chat, email ticketing, and help article knowledge base for customer support
GrooveCalendar – appointment scheduling with automated booking for consultations, demos, and service appointments
GrooveSurvey – survey creation tool for market research, customer feedback, and lead qualification
GrooveQuiz – interactive quiz builder for lead generation, audience segmentation, and engagement
GrooveFunnelMapping – visual funnel planning and mapping tool for designing funnel architecture before building
GroovePipe CRM – basic pipeline management tool for tracking deals through sales stages

What Are the Pros and Cons of Groove.cm?

Groove.cm Pros

1. Broadest feature set in the all-in-one category. No other single platform includes website building, funnel building, e-commerce storefront, native video hosting, email marketing, CRM, affiliate management, membership sites, webinars (live and automated), blog publishing, helpdesk, scheduling, surveys, quizzes, and funnel mapping. The sheer breadth of tools is unmatched.

2. Full e-commerce storefront (GrooveKart). Groove.cm is the only all-in-one marketing platform that includes a complete Shopify-style multi-product online store. For e-commerce sellers, eliminating Shopify’s $39–$299/month subscription plus per-transaction fees represents significant cost savings.

3. Native video hosting (GrooveVideo). Having video hosting with a proprietary player – eliminating YouTube/Vimeo distractions and competitor ads – is a genuine competitive advantage for course creators, membership site owners, and businesses using video sales letters (VSLs). No other all-in-one competitor includes this.

4. No per-transaction fees on product sales. Unlike Shopify and some other e-commerce platforms, Groove.cm charges no per-transaction fees beyond standard payment processor fees (Stripe 2.9% + $0.30, PayPal similar). For high-volume sellers, this translates to meaningful savings.

5. Experienced founding team. Mike Filsaime’s prior experience co-founding Kartra and WebinarJam means the team understands the all-in-one marketing platform category from both a technical and market perspective. This experience informs Groove.cm’s product architecture and feature prioritization.

6. Free plan with no credit card required. The free tier provides genuine access to core tools – website building, product sales, affiliate management, and basic membership – allowing users to test the platform before committing financially.

7. Royalty-free image gallery. GrooveBlog includes an onboard royalty-free image library – a small but useful feature that most competitors (ClickFunnels, GoHighLevel, Systeme.io) don’t include.

8. Lifetime deals for early adopters. While no longer available, the $1,397 one-time Platinum lifetime membership was an exceptional value proposition that locked in unlimited platform access for existing lifetime members.

Groove.cm Cons

1. Platform maturity and stability concerns. Groove.cm launched as a public beta in 2020 and has been in continuous development since. Throughout its history, users have reported bugs, delayed feature rollouts, interface inconsistencies, and periodic stability issues – particularly during and after major updates. While the platform has improved substantially since its beta phase, reliability still doesn’t match more established competitors like ClickFunnels (10+ years) or GoHighLevel.

2. CRM and pipeline management are basic. GroovePipe CRM provides basic deal tracking but lacks the depth of GoHighLevel’s CRM – no lead scoring, no advanced smart lists, limited automation triggers from pipeline actions, and no multi-channel follow-up integration (email + SMS + voicemail triggered by pipeline stage changes). For businesses with defined sales processes, GoHighLevel’s CRM is substantially more capable.

3. No SMS marketing or voicemail automation. Groove.cm does not include native SMS/MMS messaging, two-way text conversations, automated SMS sequences, or ringless voicemail drops. Multi-channel follow-up (email + SMS + voicemail) converts 30%–50% more leads than email-only sequences. GoHighLevel includes all three channels natively at every pricing tier.

4. No reputation management. Groove.cm does not include automated review request campaigns, review monitoring, or review response management. For local businesses and service companies, Google and Facebook review management directly impacts search visibility and customer trust. GoHighLevel includes automated reputation management at every tier.

5. Steep learning curve due to app volume. With 15+ separate apps (GroovePages, GrooveSell, GrooveKart, GrooveMail, GrooveAffiliate, GrooveMember, GrooveVideo, GrooveBlog, GrooveWebinars, GrooveDesk, GrooveCalendar, GrooveSurvey, GrooveQuiz, GrooveFunnelMapping, GroovePipe), new users often report feeling overwhelmed. Each app has its own interface, navigation, and learning curve – the platform sometimes feels like separate products stitched together rather than a unified experience.

6. Marketing and sales tactics felt pushy. During the beta and launch phases, Groove Digital’s marketing relied heavily on urgency-driven tactics – limited-time offers, expiring lifetime deals, and aggressive upsell sequences. While common in the digital marketing industry, our review team noted this as a concern for users who prefer straightforward, transparent pricing.

7. GrooveMail contact limits. Even the Platinum plan limits GrooveMail to a set contact cap. Businesses that outgrow this limit face the choice of paying for additional contacts or migrating to a dedicated email platform – undermining the all-in-one value proposition.

8. No white-label or agency reseller mode. Unlike GoHighLevel, Groove.cm cannot be white-labeled and resold as your own branded SaaS platform. Agency features were promised during the beta period but the implementation remains limited compared to GoHighLevel’s mature sub-account architecture, full white-labeling, and SaaS reseller mode.

9. Mixed email deliverability reports. GrooveMail’s email deliverability has received inconsistent feedback from users. Dedicated email platforms (ActiveCampaign, ConvertKit) and GoHighLevel invest more in deliverability infrastructure including dedicated IP addresses, sender reputation management, and advanced DKIM/SPF/DMARC configuration.

Is Groove.cm Worth It in 2025?

Groove.cm is worth it for a specific user profile: e-commerce sellers who want to eliminate Shopify fees, digital product creators who need native video hosting and course delivery, and entrepreneurs who prioritize maximum feature breadth at a single price point. The combination of GrooveKart (e-commerce storefront), GrooveVideo (native video hosting), GrooveSell (zero-transaction-fee checkout), and GrooveMember (membership sites) creates a unique value proposition that no other single platform replicates.

Groove.cm is not the right choice for businesses that prioritize platform stability and maturity, need professional-grade CRM and pipeline management, require multi-channel lead follow-up (email + SMS + voicemail), depend on reputation management for local search visibility, or operate as agencies needing white-label client management. For these use cases, GoHighLevel delivers more reliable, revenue-critical capability at $97–$297/month – including full CRM with lead scoring, visual sales pipeline, two-way SMS, ringless voicemail, appointment scheduling, reputation management, white-label SaaS reseller mode, and advanced multi-channel workflow automation.

Our recommendation: If you sell physical or digital products online and want an all-in-one platform with e-commerce, video hosting, and zero transaction fees, Groove.cm is worth evaluating. If you’re a service business, agency, coach, consultant, or B2B company that needs CRM, multi-channel follow-up, and operational automation to convert leads into revenue, GoHighLevel is the stronger investment. Start the GoHighLevel 14-day free trial to compare the platforms. Read our full GoHighLevel review for a complete platform walkthrough.

What Is the Best Groove.cm Alternative?

GoHighLevel is the best Groove.cm alternative for service businesses, agencies, coaches, consultants, and any business that needs CRM, SMS, pipeline management, and multi-channel automation. ClickFunnels is the best alternative for focused funnel building with world-class marketing education from Russell Brunson. Systeme.io is the best budget alternative with a permanent free plan. Kartra (co-founded by Mike Filsaime before Groove.cm) is a mid-range all-in-one alternative with native video hosting and webinars. Shopify remains the best standalone e-commerce platform for businesses that need advanced inventory management, multi-channel selling, and extensive third-party app integrations. See our top marketing platform alternatives guide for detailed comparisons.

Frequently Asked Questions About Groove.cm

What is Groove.cm (GrooveFunnels)?

Groove.cm (formerly GrooveFunnels and GrooveApps) is an all-in-one digital marketing and e-commerce platform founded by Mike Filsaime, John Cornetta, and Matt Serralta. It includes 15+ integrated apps covering website building, funnel creation, e-commerce, email marketing, CRM, affiliate management, membership sites, native video hosting, webinars, blog publishing, helpdesk, scheduling, surveys, quizzes, and funnel mapping.

How much does Groove.cm cost per month?

Groove.cm offers four tiers: Free ($0/month with limited features), Silver ($99/month), Gold ($199/month), and Platinum ($299/month with unlimited access to all apps). Legacy lifetime memberships ($1,397 one-time) from the 2020–2021 beta period are no longer available to new members.

Is the Groove.cm lifetime deal still available?

No. The $1,397 one-time Platinum lifetime membership was a limited offer during Groove.cm’s 2020–2021 beta phase. Groove.cm has transitioned to standard monthly recurring subscription pricing. Existing lifetime members retain their access.

Is Groove.cm better than ClickFunnels?

Groove.cm includes more total features (e-commerce storefront, native video hosting, webinars, helpdesk, scheduling) at comparable pricing. ClickFunnels has better funnel templates, a more polished page editor, and Russell Brunson’s superior marketing education. Neither matches GoHighLevel’s CRM, SMS, pipeline, and multi-channel automation. The best choice depends on whether you prioritize feature breadth (Groove.cm), funnel expertise (ClickFunnels), or operational capability (GoHighLevel).

Is Groove.cm better than GoHighLevel?

Groove.cm has broader feature coverage (e-commerce, video hosting, webinars, helpdesk) but GoHighLevel has deeper, more reliable capabilities in the areas that drive revenue – CRM with lead scoring, visual sales pipeline, two-way SMS marketing, ringless voicemail, reputation management, and multi-channel workflow automation. For service businesses, agencies, and lead-generation-focused companies, GoHighLevel is the stronger platform.

Does Groove.cm have a CRM?

Yes – GroovePipe provides basic CRM and pipeline management. However, it lacks the lead scoring, smart lists, advanced automation triggers, and multi-channel integration (email + SMS + voicemail triggered by pipeline events) that GoHighLevel’s full CRM provides.

Can Groove.cm replace Shopify?

For simple e-commerce stores selling 10–100 products, GrooveKart can replace Shopify and eliminate monthly subscription and per-transaction fees. For complex e-commerce operations needing advanced inventory management, multi-channel selling, extensive app integrations, and mature shipping automation, Shopify remains the stronger dedicated e-commerce platform.

Does Groove.cm include video hosting?

Yes – GrooveVideo (Platinum plan) provides native video hosting with a proprietary player, HD bandwidth, encryption, and analytics. This eliminates the need for separate video hosting services like Vimeo Pro or Wistia. Free and lower-tier plans require external video hosting (YouTube, Vimeo) with embed integration.

Is Groove.cm good for agencies?

Groove.cm’s agency capabilities are limited compared to GoHighLevel. Groove.cm does not offer full white-label branding, SaaS reseller mode, or the unlimited sub-account architecture that agencies need to manage multiple clients. GoHighLevel was purpose-built for agencies and includes unlimited client sub-accounts, full white-labeling, and SaaS reseller mode.

What happened to GrooveFunnels?

GrooveFunnels was rebranded to Groove.cm to reflect the platform’s scope beyond funnel building. The platform was originally called GrooveApps, then GrooveFunnels during its public beta launch in 2020, and finally Groove.cm as it transitioned to production. The founding company is Groove Digital Inc.

Who founded Groove.cm?

Mike Filsaime (veteran digital marketer, former co-founder of Kartra and WebinarJam), John Cornetta (enterprise e-commerce and technology), and Matt Serralta (product development and engineering) co-founded Groove Digital Inc. and the Groove.cm platform.

Does Groove.cm have an affiliate program?

Yes. Groove.cm’s affiliate program pays 20% recurring commissions on referred subscribers (40% for Platinum members). Additionally, GrooveAffiliate allows every user to create affiliate programs for their own products – available on all plans including the free tier.